Design Resources, and Articles

Graphic Design Tips

The Importance of a Logo and Marketing Materials
By Erin Ferree
The initial lack of customers and cash flow often causes new small business owners to put off designing a logo and marketing materials professionally "until they get a few clients" or "until they get started." Unfortunately, designing their own marketing materials when they launch their businesses instead of having them professionally created will make getting those initial clients more difficult and may result in a business that will not succeed.
Read More...

Importance of Colors in Web Site Design
While designing a web site, importance of color is always overlooked by many web designers. But, keep it in mind that you depend on your company and your company depends on your website and your website truly depends on its color. So, color must be one of your very first concerns at the time of web site design. It's harder to read text on monitor as compare to paper and you will have to choose colors that are going to work best. Through color you can make your visitor feel comfortable, relaxed, trusting and also tempestuous.
Read More...

Online Marketing

Search Engine Optimization: Write Better Content
By KC Morgan
Who doesn't want to write better content for Web pages? Great content can command online traffic, create revenue and help the writer of that content establish a good reputation or even an online fan following. Well-written, keyword-rich Web content is a very powerful tool. It’s also what most Web sites on the Internet desire. When you know how to write better content, there’s a lot you can achieve.
Read More

Website Ranking Factors
What factors affect how high your web page will rank in Google? There's a long list, and some of the items on it might surprise you. In this article, we will begin to wade through these factors, explain why they are important, and what you can do to get them working for you. This is the first part of a five-part series.
Read More

Recommended Reading

Roadrunner Marketing: Secrets You Wish You Knew  
It will help you build awareness for your business, get publicity, attract customers, discover marketing incentives that work, reduce advertising expenses, and create effective word-of-mouse. Most of all, you’ll understand what branding is and why creating the right perception is so important. You’ll also read in-depth interviews with everyday people who each built a successful business and learn the characteristics of a successful entrepreneur. Their perspective illustrates why some people succeed and others don’t.